Best Affordable Health Insurance Plans Of 2024

 Kaiser Permanente is the best affordable health insurance company on the Affordable Care Act (ACA) marketplace.

The ACA marketplace at HealthCare.gov lets you compare health plan options, including information about costs, deductibles and coinsurance. It’s a great way to find health insurance if you can’t get coverage through work.

We compared health plans that offer ACA coverage to find the best and most affordable health insurance plan.

Show Summary

Summary: The Best Affordable Health Insurance Companies

Kaiser Permanente and Blue Cross Blue Shield top our list, with UnitedHealthcare also receiving high marks.

Our expert takeCompanyForbes Advisor RatingLEARN MORE
Cheapest Health Insurance CompanyKaiser Permanente logoKaiser Permanente5.0

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Forbes Advisor

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On Healthcare.com's Website

Best Provider NetworkBlue Cross Blue Shield LogoBlue Cross Blue Shield5.0

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Forbes Advisor

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On Healthcare.com's Website

Best for Customer SatisfactionUnitedHealthcare LogoUnitedHealthcare4.6

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Forbes Advisor

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On Healthcare.com's Website

Source: Healthcare.gov. Based on unsubsidized ACA plans. Average costs can vary significantly depending on your state and age.

How We Chose the Best Affordable Health Insurance Companies


Best Affordable Health Insurance Companies


Cheapest health insurance company

Kaiser Permanente

5.0

NCQA Quality Rating

4.2 out of 5

Average cost for a bronze plan for a 40-year-old

$351 a month

Average bronze plan deductible

$6,700 a year

Kaiser Permanente
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On Healthcare.com's Website
Editor's Take
Drawbacks
Marketplace Health Plan Availability

Best Provider Network

Blue Cross Blue Shield

5.0

NCQA Quality Rating

3.5 out of 5

Average cost for a bronze plan for a 40-year-old

$458 a month

Average bronze plan deductible

$7,173 a year

Blue Cross Blue Shield
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On Healthcare.com's Website
Editor's Take
Drawbacks
Marketplace Health Plan Availability

Best for customer satisfaction

UnitedHealthcare

4.6

NCQA Quality Rating

3.5 out of 5

Average cost for a bronze plan for a 40-year-old

$427 a month

Average bronze plan deductible

$8,177 a year

UnitedHealthcare
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On Healthcare.com's Website
Editor's Take
Drawbacks
Marketplace Health Plan Availability

How Can I Get Affordable Health Insurance?

There are multiple avenues to finding cheap health insurance.

Work

Most pre-retirement Americans who have health insurance get group health insurance through an employer.

Affordable Care Act Marketplace

You may find affordable health insurance costs through the Affordable Care Act (ACA) marketplace at HealthCare.gov, especially if you qualify for subsidies.

A Parent or Spouse

Employers often let employees add spouses and dependent children to health plans, which can be cheaper than buying separate coverage.

Medicaid

A federal/state program for low-income people, Medicaid offers the same benefits and coverage found in a private health insurance plan but at a lower cost. If you qualify, Medicaid bases costs on your household income. Medicaid premiums can be as low as zero, depending on your income.

Short-Term Health Insurance

Most states allow short-term health insurance plans, which are low-cost but also have limited coverage. For instance, these plans often don’t cover prescriptions, mental health, maternity care or pre-existing conditions.


How Much Does Health Insurance Cost?

A bronze health insurance plan on the Affordable Care Act marketplace costs an average of $373 monthly for a 30-year-old.

  • A 40-year-old pays an average of $420 monthly for the same coverage.
  • A 50-year-old pays $587 monthly.
  • A 60-year-old pays $890 monthly.

Bronze plans have the lowest health insurance premiums on the ACA marketplace. Silver plans have the next lowest premiums. A silver health insurance plan costs an average of $488 monthly for a 30-year-old, $549 for a 40-year-old, $767 for a 50-year-old and $1,164 for a 60-year-old.

None of these averages factor in subsidies or tax credits, which will lower your overall cost. ACA plans are the only ones that have those tax credits, which can reduce your costs. People with household incomes below 400% of the federal poverty level qualify for subsidies on ACA plans.

Average Cost of Health Insurance by Age

Age plays an important role in how much you pay for ACA marketplace coverage.

Age of memberAverage monthly overall costBlue Cross Blue Shield monthly costKaiser Permanente monthly costUnitedHealthcare monthly cost
Age 21
$397
$444
$348
$396
Age 27
$419
$468
$365
$415
Age 30
$453
$506
$396
$450
Age 40
$509
$569
$445
$506
Age 50
$712
$795
$622
$708
Age 60
$1,079
$1,206
$946
$1,076
Source: HealthCare.gov. Based on unsubsidized ACA plans.

Health insurance costs in the ACA marketplace vary based on multiple factors, including:

  • The health insurance company.
  • The metal tier.
  • The type of health plan.
  • Your age.
  • The out-of-pocket costs, including deductibles and coinsurance.
  • Your smoking status.

Average Monthly Health Insurance Costs by Tier

TierAverage monthly cost
Bronze
$345
Silver
$452
Gold
$585
Average costs for a 27-year-old. Source: HealthCare.gov. Based on unsubsidized ACA plans.

Ask an expert

How to Find the Best Cheap Health Insurance

Patrick Padgett

Patrick Padgett

Advisory Board Member

Les Masterson

Les Masterson

Insurance Editor

Jason Metz

Jason Metz

Insurance Lead Editor

Amy Danise

Amy Danise

Insurance Managing Editor

Michelle Megna

Michelle Megna

Insurance Lead Editor

Get Subsidies if You Can

If you are purchasing a plan through the ACA marketplace, subsidies make all of the difference in how much you will pay in premiums and are dependent on your annual income. If you are not yet 65 and retired, look for ways to keep your taxable income below the maximum level to obtain subsidies.

Patrick Padgett

Patrick Padgett

Advisory Board Member


What to Consider When Searching for Affordable Health Insurance

When looking for a cheap health insurance plan, consider your family’s current and near-future healthcare needs. Are you planning to start a new family? Are you on many prescription medications? Do you expect you’ll need to get that trick knee fixed in the coming year?

All of those factors should be taken into account so you can decide whether or not you should choose a plan with a high deductible. A high-deductible health plan (HDHP) typically has lower premiums, but you pay more out-of-pocket when you need healthcare.

Premiums


health insurance premium is what you pay to have insurance. Premiums are a major cost driver for health insurance.

Deductibles


A deductible influences how much you pay for a health insurance premium and decides how much you pay when you need care. You must pay your health insurance deductible before a health insurer begins paying for healthcare services.

Coinsurance


A higher coinsurance means you pay more for healthcare when you need it. The percentage of healthcare costs that you pay when you need care after reaching your deductible.

Metal Tiers

ACA plans are grouped into four “metal” categories: bronze, silver, gold or platinum health insurance, which are separated based on premiums and out-of-pocket costs. Bronze and silver plans have lower premiums but higher out-of-pocket costs when you need care. Gold and platinum have higher premiums but lower out-of-pocket costs.

Premium Tax Credits


ACA plans are the only ones with premium tax credits based on your household income. Depending on your income, you may save hundreds on your ACA plan each year.

Provider Network


Health plans typically have provider networks, which are doctors and healthcare professionals who have contracts with your health insurer.  Staying in a plan’s network is generally cheaper than getting out-of-network care.

Out-of-Pocket Maximum


This amount is the most you could pay for healthcare services in a year. Your deductible, copays and coinsurance for in-network services count toward this maximum. Your health insurance plan covers 100% of your in-network costs for the year once you reach our out-of-pocket max.


Methodology

 

We analyzed 84 data points about coverage and quality for seven large health insurance companies to determine the best and most affordable health insurance companies. Our ratings are based on:

  • Complaints made to state insurance departments (30% of score): We used complaint data from the National Association of Insurance Commissioners.
  • Plan ratings from the National Committee for Quality Assurance (30% of score): The National Committee for Quality Assurance is an independent, nonprofit organization that accredits health plans and produces ratings based on specific metrics, including patient experience, prevention, treatment, overall rating of the health plan and rating of care.
  • Average silver plan deductible (20% of score): The deductible is how much you have to pay for healthcare in a year before the health plan begins picking up a portion of the costs. Companies with health plans that had low deductibles got more points. Source: HealthCare.gov.
  • Breadth of health plans (10% of score): Health insurance companies may offer up to four types of plan benefit designs (PPO, HMO, EPO and POS). Companies that offered more types of plans got more points. Source: HealthCare.gov.
  • Metal tier offerings (10% of score): The ACA marketplace has four metal tier levels. We gave points to companies that offered more tier plan options. Source: HealthCare.gov.
Complaints made to state insurance departments
30%
Plan ratings from the National Committee for Quality Assurance
30%
Average silver plan deductible
20%
Breadth of health plans
10%
Metal tier offerings
10%

Read more: How Forbes Advisor rates health insurance companies


Other Health Insurance Companies We Rated

Here are other health insurance companies we analyzed as part of our research.

Insurance companyForbes Advisor rating

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3.2 stars

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3.1 stars

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2.6 stars

Molina Healthcare

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2.5 stars


Affordable Health Insurance Frequently Asked Questions (FAQs)

What is the most affordable health insurance company?

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Can I negotiate the cost of health insurance?


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